PersonalizeWP

PersonalizeWP enables businesses and content publishers to create highly customized personalized content experiences, based on a visitor’s behavior on your website.

Combining first-party data with lead scoring and automated segmentation, PersonalizeWP can help you build a profile of your visitors. It can then deliver them content that is contextually relevant to what they are searching for. This helps to improve both your conversion and engagement metrics and optimize their journey.

The ability to provide a user with the content they are looking for means a rich and optimized journey for visitors, thereby increasing their time on your site.

By providing visitors with relevant content, offers, prices, discounts, and customer-tailored experiences and actions in real-time, PersonalizeWP reduces their time to find what visitors are looking for and increases their propensity to purchase.

And as we’re using only first-party data, you can ensure a privacy-first approach without the need to offload your data to a third-party CDP or analytics platform.

In the future, we will be expanding the plugin to allow the storage of data offsite, analytics, AB and multivariate testing, journey mapping, and adding AI content recommendations.